Percheron Capital

Two large-format prints anchor Percheron Capital's new Midtown office, each focused on the same point on the map at different scales. The macro view places Lever House within the full context of New York City; the micro view isolates the building and its immediate surroundings in Midtown Manhattan. Installed together, they let the firm's space speak to how it operates — equally fluent in the big picture and the granular.